While many automakers are gradually abandoning sedans, the Cadillac CT5 unexpectedly showed strong results in the American market. By the end of the second quarter of 2026, the model sold 4,311 units, surpassing several modern crossovers of the brand.
The sedan proved more popular than the electric Lyriq (4,208 vehicles), Optiq (4,236), Vistiq (2,001), and Escalade IQ (1,771). Only the gasoline-powered XT5 remained ahead, finding 5,764 buyers, despite the model's considerable age.
The compact CT4 also showed good dynamics. In the second quarter, sales grew by 9.4% to 1,564 vehicles, and by the end of the first half of the year, they increased by 17.7%. However, there will be no further growth: production of the model ended last month, so the CT5 will remain Cadillac's only sedan in the US market.
At the same time, the company continues to experience the consequences of reducing its model range. After discontinuing the XT4 and XT6 crossovers, Cadillac lost models that alone accounted for 8,869 sales in the second quarter of last year. According to industry sources, this is why General Motors is considering launching a new gasoline-powered successor to the XT6 at its Spring Hill plant (Tennessee).
Cadillac's electric lineup remains an important part of the brand's strategy. General Motors stated that Cadillac maintained its status as a leader among premium electric brands in the US and set its own quarterly record for EV sales. However, the situation within the lineup is uneven: sales of Optiq and Vistiq grew, while demand for Lyriq decreased by 16.1%, and Escalade IQ lost 2.2%.
The traditional internal combustion engine Escalade is also not doing well. In the second quarter, its sales decreased by 5.9% to 10,999 vehicles, and by the end of the half-year, the decline reached 17.7%.
Meanwhile, the V-Series sports family set record figures for the quarter and the first half of the year. This was facilitated by the release of new high-performance Optiq-V and Lyriq-V models.
Despite individual successes, Cadillac's overall results remain negative. In the second quarter, the brand's sales decreased by 19.2%, and by the end of the year, the decline is 22.3% — the worst indicator among all General Motors brands.
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