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Diesel in Russia: Why Demand Continues to Fall

Experts explained why a surplus of fuel does not lead to an increase in the number of diesel passenger cars

Diesel fuel is traditionally produced in surplus in Russia, but this hardly affects the popularity of diesel passenger cars. Their share in the Russian car fleet remains small, sales of new cars are declining, and manufacturers are not rushing to expand their offerings. Experts believe that the situation is unlikely to change dramatically in the near future. At the same time, interest in diesel cars in the used car market, on the contrary, has significantly increased.

Diesel Accounts for Only 6% of the Car Fleet

Passenger diesel has not become a mass phenomenon in Russia. According to the analytical agency "AUTOSTAT", in August 2026, cars with diesel engines accounted for only 6% of the total passenger car fleet – about 2.786 million units.

Image source: Chatgpt

At the same time, the distribution by brand origin looks quite uneven. Among British cars, the share of diesel vehicles is approximately 20%, among Swedish – about 15%, and among Japanese – about 12%. For domestic brands, the figure is significantly lower: experts estimate it at only 0.3%.

In the primary market, the situation looks even less optimistic. In 2025, Russian buyers purchased only 15.3 thousand new passenger cars with diesel engines. This is 24% less than in 2024. In the first six months of 2026, sales decreased by another 12%.

According to Sergey Tselikov, director of "AUTOSTAT", the main part of the new diesel car offerings in Russia is currently formed by:

  • Chinese pickups;
  • individual premium crossovers;
  • large SUVs.

The state strategy for industry development also does not imply a separate course for expanding the production of passenger diesels. In the updated Strategy for the Development of the Automotive Industry until 2035, approved by the Government at the end of August, diesel cars are not singled out separately. Diesel is mentioned only in the general list of "new generation energy-efficient internal combustion engines" along with gasoline and gas-powered power units.

Why Diesel is Not Trusted

Dmitry Popov, an expert of the working group under the Government of the Russian Federation on road safety legislation, believes that the attitude of Russian motorists towards diesel engines has been formed under the influence of several factors at once.

The first of these is related to operational features. A diesel engine requires more careful maintenance, and the loads on its crankshaft mechanism are higher than those of a gasoline engine. Therefore, the owner has to monitor the technical condition of the car more carefully, change oil more often, and use higher quality lubricants.

Image source: Chatgpt

For a motorist who is used to servicing a car according to the minimum necessary regulations, such an approach may be unusual. Diesel has more nuances, and not every owner is ready to constantly take them into account.

The second factor is the old Soviet stereotype about fuel quality. As Dmitry Popov noted, there is still an opinion that a diesel car needs to be fueled exclusively with "correct" diesel fuel for normal operation, and fuel from regular gas stations is significantly worse. If the driver does not have access to special diesel fuel, the very purchase of a diesel car supposedly loses its meaning.

Finally, there remains the problem of winter operation. Russia is largely a northern country, and diesel fuel can thicken at sub-zero temperatures. To avoid such problems, the owner has to use special anti-gel additives, which means additional costs and another task when preparing the car for the cold season.

Europe Also Abandoned Diesel

However, it would be wrong to consider the decline in interest in diesel passenger cars as an exclusively Russian feature. Auto expert Igor Morzharetto notes that the global automotive industry in recent years has primarily focused on hybrid power plants and electric vehicles. Diesel models, on the contrary, are gradually disappearing from manufacturers' catalogs.

China is a telling example. There, a stable perception of diesel has formed as an engine primarily for commercial vehicles. Therefore, installing such engines in passenger cars is considered impractical.

In Europe, the position of diesel cars has also seriously deteriorated due to environmental requirements and legislative restrictions. As a result, there are very few passenger diesels left there. This mainly refers to large SUVs – predominantly Korean and German models that enter Russia through parallel import channels.

Image source: Chatgpt

Japanese companies still produce diesel cars, but for Russian buyers, this direction remains extremely expensive. Delivery is difficult and costly, and the cars themselves are expensive.

Among the available options are Toyota, Nissan, Mitsubishi, and other brands, but, as Igor Morzharetto explained, such cars:

  • either practically do not reach the Russian market;
  • or are only available to wealthy buyers.

Plenty of Diesel, But Few Passenger Diesels

At first glance, the situation looks paradoxical: there is traditionally enough diesel fuel in Russia, but the number of passenger cars that run on it is decreasing.

Igor Yushkov, a leading analyst at the National Energy Security Fund, explains this by the historical features of domestic oil refining. Even in Soviet times, oil refineries were primarily focused on producing diesel fuel. In the 1990s, this structure was not changed, and diesel itself actually became a strategically important product.

Production volumes, meanwhile, were traditionally quite large. About 50% of diesel fuel went for export, mainly to European countries. The situation with gasoline was completely different: only about 10% of production was sent abroad, while the main part remained within the country.

Today, the largest consumers of diesel fuel are not passenger car owners at all. The main demand is formed by the Armed Forces, railway transport, and sea and river fleets. During sowing and harvesting campaigns, agricultural machinery actively joins them: approximately 90% of its fleet runs on diesel.

Technical capabilities for the development of full-fledged civilian production of diesel engines exist in Russia. But a production base alone is not enough. Both demand from buyers and a corresponding offer from automakers are needed simultaneously. For now, neither of these factors works in favor of mass diesel.

Little Offer – No Room for Demand to Grow

Igor Morzharetto draws attention precisely to the problem of choice. Russian motorists are simply offered too few diesel passenger cars.

Even large Chinese SUVs, which could become a natural platform for such power units, are mainly equipped with gasoline engines. This creates a vicious circle: manufacturers do not expand their diesel lineup due to low demand, and demand cannot grow because buyers essentially have nothing to choose from.

Image source: Chatgpt

At the same time, certain changes are still possible. The expert recalled UAZ's promise to launch serial production of the "Patriot" with a diesel engine at the end of the year. If the project takes place, it could become the first noticeable novelty in the Russian market in this segment.

There is also movement among Chinese manufacturers. Specialized media recently announced the appearance of a diesel version of the popular Changan Hunter pickup in Russia. The price has not yet been announced, but it is known that the engine will have a power of 146 horsepower. Consequently, the recycling fee for this version will be calculated at a preferential rate.

Interest Grows in the Used Car Market

Against the backdrop of weak offerings of new cars, a more interesting picture is emerging in the used car market. Recent events related to the rush demand at gas stations have led to Russians becoming noticeably more interested in diesel cars.

According to Auto.ru service statistics, in August 2026, demand for used diesel cars was 33% higher than in June. At the same time, supply decreased by 6%, and the average cost of cars increased by 6% – to 3.2 million rubles.

The structure of the offer is also quite indicative. Almost half of all diesel cars in the used car market – 47.5% – are German brands. Another 16.5% of listings are Japanese cars, and the share of Korean cars reaches 14%.

At the same time, the diesel segment remains relatively small in relation to the entire classifieds market. In 2026, the share of diesel cars among used cars has consistently remained at 12%.

The average age of such a car is slightly more than 12 years. The distribution of offers by age category is as follows:

  • 27% are cars aged three to seven years;
  • 25% are cars aged 10 to 14 years;
  • 21% are cars aged 15 to 19 years.

Thus, diesel in Russia finds itself in a rather unusual situation. On the one hand, the country has large volumes of its own diesel fuel, and oil refining itself is historically oriented towards its production. On the other hand, the passenger car market hardly uses this advantage.

Image source: Chatgpt

New diesel cars remain a niche product, and automakers are primarily betting on gasoline engines, hybrids, and electric vehicles. Additional obstacles remain the complexity of maintenance, peculiarities of winter operation, and established perceptions of fuel quality.

At the same time, the used car market shows that interest in diesel has not completely disappeared. On the contrary, in August 2026, demand for such cars significantly increased. But as long as this interest is not accompanied by an expansion of new model offerings, there is little reason to expect a rapid revival of passenger diesel in Russia.

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