BMW
BMW hired fragrance specialists to eliminate the characteristic new car smell
The company employs staff who evaluate the aroma of leather, plastic, fabrics, and adhesive materials
Battery in the trunk: what are the pros and cons of an unusual layout
Relocating helps adjust weight distribution and protect from engine heat, but complicates maintenance and can cause issues when discharged
Women are less likely than men to consider electric vehicles fast
BMW study revealed differences in the assessment of dynamics, range, and charging requirements of electric cars
New BMW iX3 M60 is 160 km more long-range than Porsche Macan Turbo Electric
The most powerful Bavarian received 612 hp and a 108.7 kWh battery: it accelerates slower, but requires fewer charging stops
BMW M produced its millionth car - an orange M3 Competition
The anniversary sedan was assembled in Munich 54 years after the division's founding
BMW invested 1 billion euros in a battery plant for the new i3 and launched series production
The plant in Bavaria has been operating in two shifts from day one due to demand for Neue Klasse models
BMW gained 3.4%, but a strange reshuffle began within the model range
The 3 Series grew by 46%, the X5 became the brand's best-selling model, and iX sales collapsed by 96% due to a generation change
New BMW 3 Series Gets Neue Klasse Design - But Retains ICE
The eighth generation of the sedan will combine electric and gasoline versions, with a new digital architecture as the main technological change
Ferdinand Piëch's Secret BMW M5 with a W10 Engine to be Auctioned
Instead of the standard V8, this E39 features an experimental 5.0-liter Volkswagen Group engine, only three of which were built
BMW prepares hydrogen X5: 750 km range and five-minute refueling
The iX5 Hydrogen combines the benefits of electric drive and fast refueling
Which luxury brand lasts the longest: Lexus, BMW, or Mercedes?
iSeeCars study revealed a huge gap in the probability of reaching 400,000 kilometers
Germany's Oldest BMW Dealer Files for Bankruptcy: Wahl Group Keeps 31 Dealerships Open
The car group from Siegen initiated restructuring proceedings after falling sales and rising costs, putting about 1,000 jobs at risk
Why Police Choose BMW for Patrols
Speed, durability, and significant discounts have made them a popular choice for police, but now the Bavarian brand faces serious competition.
Why BMW Doesn't Want to Return to Formula 1
While Mercedes, Audi, Ford, and Cadillac are increasing their presence, the Bavarians are betting on WEC, IMSA, and customer GT3
BMW Delivers 2 Million EVs to Customers: Europe's Share Grows by 38%, US Moves in the Opposite Direction
The company has reached a significant milestone in fully electric vehicle sales